Growth in multi-channel retail inevitably impacts on retail translation requirements. As retailers look to grow internationally, the strong position of the UK with online retail gives potential for retailers to use the same model in international markets. Rather than treating website translation completely seperately to packaging translation, we would argue that retailers should adopt a [...]
Today is our first day back after the Christmas and New Year holiday, so we would like to take the opportunity to wish all our customers, suppliers and site readers a very happy New Year. 2012 promises to be an interesting but challenging year for the UK. The London Olympics promise to be one of [...]
Its very busy at betterlanguages towers this morning, several large projects on the go. We even have clients coming out of the woodwork, one who hasn’t ordered for nearly three years, and a major client who we lost about 18 months ago and has now come back. I feel a bit like Santa, with a [...]
Companies large and small often see export as a way of strengthening sales performance, and improving profitability. The logic is clear, if you can sell successfully in the UK, surely you can also sell in international markets. Leaving aside product or service specifics, (i.e. suitability for international sale, which is a large topic in itself), [...]